Product Marketer

Product Marketing is at the intersection of Marketing, Product Management, Sellers, and Business Partners. As a Product Marketer, you will be responsible for articulating the point of view and value proposition for the IBM Engineering Lifecycle Management (ELM) portfolio to grow the market share. We are seeking a product marketing champion to drive the outcome of connecting differentiated POVs with the right buyers and experts, measured by new signings, retention rates, average customer value, absolute and trend NPS, market segment share, win loss rate, analyst ranking, and social influence. You will be part of IBM Software business unit and a key stakeholder in driving the future of IBM's ELM business.The Product Marketer will be the market catalyst for the team, providing guiding views on key problems, competitors, and differentiators grounded in data.