Geo Web Strategist

You will collaborate cross-functionally, within region and worldwide, with stakeholders to land, personalize and optimize integrated web strategies that engage local target audiences and ensure business objectives are strategically aligned. You will develop and execute tactics that optimise traffic, increase relevancy and empower faster time to value.

The ideal candidate will be a proven web strategist who is creative, collaborative, and has a passion for data-driven marketing.
Land, personalize and optimize web experiences to deliver outcomes against key business objectives.
Collaborate across Marketing and business stakeholders to define and drive the Geo/country web strategy (including SEO+SEM).
Take the initiative to relentlessly test and optimize local web experiences using data, research, and experimentation. 
Set baseline performance metrics, track and report KPIs, providing regular updates to stakeholders.
Be well-versed in a broad set of digital tools across web and analytics.