Lead Analyst Marketing Systems

Details of the offer

You Lead the Way. We've Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you'll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company's success. Together, we'll win as a team, striving to uphold our company values and powerful backing promise to provide the world's best customer experience every day. And we'll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
Ensuring all performance standards are met viz. business targets, controls, and compliance.
Responsible for end-to-end execution of email campaigns, execution of data list and final deployment
Work closely with key internal and external stakeholders (Brand and Communication, Risk, New Accounts, Legal, Compliance, Finance, Servicing & Account Development teams) to deliver on the goals.
Manage communication calendar for lending product in collaboration with all relevant stakeholders.
Strength in building and leveraging relationships, experience in working within a cross functional matrix.
Raise campaigns in designated AMEX Platform (CMS) in accordance with decided parameters.
Engage with external stakeholders in Amex Platform (iMH) for discussion on relevant offers and creatives.
Work closely with the brand team to articulate campaign briefs, ensuring alignment with creative objectives and guidelines.
Manage & develop end to end execution of IA Campaigns on iMH to ensure the best Cardmember experience.
Final deployment of campaigns in different platforms after checking that all the elements of the communication is in place.
Monitor and optimize deployment processes for efficiency and effectiveness.
Compile comprehensive monthly reports on Internal Acquisition campaigns. Analyze and present key metrics, including open rates, impressions, and CTR.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries 
Bonus incentives 
Support for financial-well-being and retirement 
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) 
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
Generous paid parental leave policies (depending on your location) 
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
Free and confidential counseling support through our Healthy Minds program 
Career development and training opportunities

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.  
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.


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